Climbing legend Malcolm Daly, right, helps Neptune Mountaineering customer Vicki Karn as she tests gear on the try-before-you-buy wall installed when the Boulder shop was overhauled by new owners. (Brian Metzler, Special to The Colorado Sun)

Neptune Mountaineering hit rock bottom. But new owners remade the Boulder shop as an outdoor adventure hub.

It's got a cafe and a try-before-you-buy wall. But owners see magic in innovation and in August will begin to showcase new gear from crowd-funded startups

Outdoors Primary category in which blog post is published