FRISCO — At 9,097 feet above sea level, 15 artists used 16 letters to send a message and start a conversation about racism and diversity in Colorado’s mountain towns. “BLACK LIVES MATTER,” painted by artists on the pavement on Main Street in Frisco in 20-foot letters between Madison and First avenues, presents an impossible-to-ignore challenge […]
Snowsports Industries America
Posted inEnvironment, Outdoors
A Colorado avalanche instructor’s survey of backcountry skiers’ preparedness had “shocking” results
Imagine you are pushing your raft into whitewater at the start of a remote river trip and you turn to the person next to you and ask them a question about basic river safety, says Vail backcountry ski guide and avalanche safety instructor Kelli Rohrig. “And you find out that person doesn’t know how to […]
Posted inBusiness, News, Outdoors
Snowsports Industries America buys Colorado Ski & Snowboard Expo in trade group’s first turn toward consumers
Snowsports Industries America, the nonprofit trade group representing winter industry retailers, resorts and manufacturers, is acquiring the Colorado Ski and Snowboard Expo and its sister expo in Boston. The move, announced Friday, gives SIA — the 65-year-old founder of the annual Snow Show that is now part of Outdoor Retailer’s annual winter trade show in […]