Ski area officials in the West know they will lose up to 25% more of their snowpack between now and 2050, after suffering through 20% losses already in a decadeslong drought. Through snowmaking from local river water and isolated geographic luck, Colorado ski areas have managed so far to avoid devastating impacts from climate change […]
snowmaking
Posted inBusiness, News, Outdoors
Q&A: Alterra CEO Rusty Gregory steps back and reflects on next generation of ski resort bosses
The U.S. ski industry was forged by soldiers. We all know the story about 10th Mountain vets returning from war with visions of ski runs and chairlifts that would spark dozens of American resorts. Innovators who worked every job at the ski area took the reins from those soldiers, creating even more lifts, better grooming […]
Posted inBusiness, Climate, Culture, Environment, News, Outdoors, Water
PHOTOS: Short on powder, Colorado’s ski resorts let snowmakers rip
Ski resorts across the country are leaning more heavily on snowmaking guns as warmer, shorter winters threaten a business model based on snow. In Colorado, the reliance on man-made snow has been essential to the start of the 2021-22 ski season, with all of the state’s 13 major river basins reporting precipitation through November well […]